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Thursday, July 3, 2014

Maybelline New White Superfresh launch @ Porcélene Jazz

Hello lovelies! Maybelline just launched their latest cosmetic product, White Superfresh Long Lasting UV Cake Powder and I was invited to witness their launch at Porcélene Jazz in Damasara Perdana. 

The one thing that stood out in Maybelline New York's trends for next season would fair & fresh skin! Gorgeous skin is rocking the catwalks this season and with this product, you can now show off a more than flawless complexion with Maybelline New York's latest cake powder breakthrough! 

With unique feature of Clean Touch Powder System, White Superfresh Cake Powder SPF34 PA+++ will leave your skin ultra smooth without any effort of touch-ups! This innovative system goes beyond sebum absorption, speeds up sweat drying & evaporation and there will be a little experiment of how good this cake powder is! 
Retail Price: RM23.90 | Refill packs: RM11.90

Each guests during the launch was given a demo kit with few things, 2 different cake powder to test out and differentiate each of them. With given Brand X & White Superfresh, there will be done in 2 types of experiment: water and oil (basically find out how good the absorption is!) 

Once the water and oil drops onto Brand X, it literally floats onto the surface which means it doesn't absorbs really well onto the skin and mostly will only last for a few hours and yes, touch ups is needed for this product. 

As for Maybelline's White Superfresh, the picture above is really obvious that it instantly absorbs the water and oil onto the cake powder and also, dries out pretty quickly! Thanks to Clean Touch Powder System's Mineral Perlite content contains 5 times absorption powder of talc. With only one application, this Maybelline's White Superfresh powder absorbs and entraps sweat & sebum and quickly speeds up evaporation to prevent build up! 

Not only they showcased Maybelline's New White Superfresh, they also introduced Maybelline's 3 products that selling like hot cakes! These products would be Maybelline's beauty trends for Fall/ Winter 2014! 

HyperCosmos Trio Eyeshadow
Hot metallic look is trending on New York Fashion Week, and with marbleized baked eyeshadow; New Hypercosmos Trio eyeshadow finishes off with a unique 3D effect & stunning metallic finish and it formulas unique pure colour pigments and uncrushed pearls which enhances the eyes with intense and shimmer. 
Available in 4 four unique shades; (from left to right) 
02 Venus Gold, 04 Pinky Comet, 05 Galactic Purple, 01 Coppered Mars
Retail price: RM29.90

Bright pink lips is trending on fashion week models, consisting of new pink fashion shades featuring Pink Alert by Color Sensational combines with vivid-red pigments to coat onto the lips with pink striking hue. With nourishing honey nectar leaves behind a creamy texture onto the lips without feeling dry and chapped. 
Available in 4 gorgeous pink shades; PW1, PW2, PW3, P4 
(My absolute fav would be PW1!)
Retail price: RM29.90

What's not love with super dark wing eyeliner? This eyeliner is specially formulated for under eye and inner eye application which contains deepest black pigments that would intensify the eyes. Don't worry, Colossal Kajal is smudge-proof and waterproof up to 12 hours! It contains olive oil esters, Vitamin E & C derivatives and conditioning agents which are gentle on the eyes and prevent from irritation or sensitivity. 
Retail price: RM19.90

During the event, they showcased 3 different hot looks as recommended by Maybelline's makeup artist.

Trend #1 : Fair Beauty 
In this case, less is more! Fresh and healthy appearance with White Superfresh and go easy on the rest of the makeup so your fresh skin can be the focus. Line your eyes lightly in black for natural approach and keep the colours light and natural such as light pink on both lips and cheeks. 

Trend #2 : Rock Chic 
Rock chic is all about dark intense smokey eyes and pair them with Colossal Kajal and Hypercosmos TRIO Eyeshadow would offer a 3D-colour effect and metallic finish. Don't forget a dark fushia pink lip would compete with the whole look! 

Trend #3 : Hypnotic Eyes
Love the bewitching look that is currently trending where eyes get all the attention? Go for Colossal Kajal, a deep black eyeliner that would perfect for lining under eye and inner eye application and also, a perfect winged eye! Draw a thin black stroke on both upper and lower lids and go for thinker line for more dramatic look. 

This hypnotic look is suitable for those who wear hijab too! Try the look during this coming raya! 

Try out this different looks for this upcoming season! 

These 3 must-have Maybelline makeup for Fall/Winter 2014 will be available in any pharmacies and supermarkets nationwide. 

Stay tuned because I will be reviewing Maybelline's New White Superfresh very soon! :D

For more information, visit Maybelline Malaysia for more updates: 

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